BathicPublished and delivered by HCP Networks Africa
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Specialist B2B publishing

Targeted Media.
Real Industry Reach.
Over 30 years' experience.

A specialist B2B publishing portfolio connecting brands with South Africa's retail and healthcare decision-makers.

Owned and operated by Bathic. Published and delivered by HCP Networks Africa · Supported by AxessHealth and Retail Brief Africa

All magazines are available on request.

Overhead line illustration of retail and healthcare professionals reviewing campaign data around a table

One campaign

One campaign. Multiple points of exposure.

HCP Networks publishes and delivers specialist digital publications targeting clearly defined professional sectors. Every campaign is supported by established healthcare or retail media channels, allowing advertisers to combine magazine exposure with website content, newsletters, dedicated email campaigns, sponsored articles and LinkedIn visibility.

Retail Titles

FMCG Retailer · Convenience Store Retailer · Independent Trader

Supported by Retail Brief Africa

  • 30,000+ monthly website visits
  • 14,600+ LinkedIn followers

Healthcare Titles

IPA News · Pharmacy News

Supported by AxessHealth

  • 20,000+ healthcare readers
  • 17,000 healthcare professionals

Audience and channel figures may overlap and should be viewed as potential campaign touchpoints, not audited unique circulation.

Retail portfolio

Retail titles

FMCG Retailer

Supported by Retail Brief Africa

Reach the people deciding what goes onto South Africa's shelves.

An estimated 40,000 buyers, owners, managers, category specialists and merchandising professionals across South Africa's leading FMCG retailers — including Pick n Pay, SPAR, Shoprite, Checkers, Woolworths and other national and independent grocery groups.

40K
Core audience
30K+
Monthly website visits
14.6K+
LinkedIn followers
84.6K
Potential touchpoints
  • Buyers
  • Category managers
  • Store owners
  • Retail managers
  • Merchandisers
  • Procurement professionals

Magazine available on request

Convenience Store Retailer

Supported by Retail Brief Africa

Direct access to South Africa's forecourt retail market.

An estimated 25,000 owners, dealers, buyers, managers and merchandising professionals across the forecourt convenience-retail sector — Engen, Shell, Astron Energy, bp, Sasol, TotalEnergies, FreshStop, Pick n Pay Express, Woolworths Foodstop and SPAR Express.

25K
Core audience
30K+
Monthly website visits
14.6K+
LinkedIn followers
69.6K
Potential touchpoints
  • Forecourt owners
  • Dealers and franchisees
  • Store managers
  • Buyers
  • Operations managers
  • Merchandisers

Magazine available on request

Independent Trader

Supported by Retail Brief Africa

Reach the trade that keeps South Africa moving.

An estimated 50,000 owners, operators, buyers and managers across the independent and informal retail trade — spaza shops, independent supermarkets, township retailers, cash-and-carry outlets, FMCG wholesalers and distributors.

50K
Core audience
30K+
Monthly website visits
14.6K+
LinkedIn followers
94.6K
Potential touchpoints
  • Spaza-shop owners
  • Independent traders
  • Cash-and-carry managers
  • Wholesale buyers
  • Township retailers
  • Distributors

Magazine available on request

Healthcare portfolio

Healthcare titles

IPA News

Supported by AxessHealth

Focused access to South Africa's general practitioners.

Approximately 30,000 registered general practitioners across the public and private healthcare sectors. Campaigns are distributed by HCP Networks and supported by AxessHealth's publications, newsletters, targeted email database and professional platform.

30K
Registered GPs
20K+
AxessHealth readers
17K
Healthcare professionals
50K
Potential touchpoints
  • Prescription medicines
  • OTC products
  • Medical devices
  • Diagnostics
  • Practice-management services
  • Healthcare technology

Magazine available on request

Pharmacy News

Supported by AxessHealth

Put your brand in front of South Africa's pharmacy market.

More than 5,500 registered pharmacies and approximately 40,000 practising pharmacists and pharmacy-support professionals across South Africa — community, institutional, wholesale and manufacturing pharmacies.

5.5K+
Registered pharmacies
40K
Pharmacy professionals
20K+
AxessHealth readers
60K
Potential touchpoints
  • OTC products
  • Consumer healthcare
  • Prescription medicines
  • Front-shop products
  • Pharmacy technology
  • Wholesale and distribution

Magazine available on request

Channels

Build the campaign around the market you need to reach.

Campaigns can combine multiple channels to create repeated, relevant exposure throughout the month. HCP Networks manages the booking, invoicing and campaign delivery.

Publication Advertising

  • Digital magazine advertising
  • Sponsored articles
  • Thought-leadership content
  • Executive interviews

Direct & Digital

  • Dedicated email campaigns
  • Newsletter advertising
  • Website advertising
  • LinkedIn exposure

Product & Brand

  • Product announcements
  • New-product launches
  • Pack-change announcements
  • Product recalls and custom packages

Portfolio overview

Combined estimated core professional audience: 185,000

PublicationCore audienceSupporting networkPotential touchpoints
FMCG Retailer40,000Retail Brief Africa84,600+
Convenience Store Retailer25,000Retail Brief Africa69,600+
Independent Trader50,000Retail Brief Africa94,600+
IPA News30,000AxessHealth50,000+
Pharmacy News40,000 professionals + 5,500+ pharmaciesAxessHealth60,000+

Figures represent estimated sector audiences and potential campaign touchpoints. Website visitors, social followers, database contacts and publication audiences may overlap. Copies of all magazines are available on request.

Get in touch

Tell us who you need to reach.

We will build a focused campaign around the publication, audience and channels best suited to your brand. Magazines and media packs are available on request.

Owned and operated by Bathic.
Published and delivered by HCP Networks Africa.
Healthcare campaigns supported by AxessHealth. Retail campaigns supported by Retail Brief Africa.

Contact details

Website
bathic.co
Mobile
Available on request
Magazines
All titles available on request
Request the magazines